A Distance-Based Approach for Mining Changes in Purchase Behavior in Retail Sale

نویسنده

  • Pradip Kumar Bala
چکیده

The research paper proposes the relevance of a distance-based approach for change mining and suggests a technique for distance-based change mining. Change mining gives an insight to the retailers on the changing purchase behavior of the shoppers. The research makes an attempt to account for the distance between the attribute-values within a feature of the customer-profile while measuring the similarity between two patterns.

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A Distance-Based Approach for Mining Changes in Purchase Behavior in Retail Sale

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تاریخ انتشار 2010